- Intro to Facebook Advertising
- Targeting on Facebook
- Facebook Business Manager
- Facebook Ads Manager
- Launching Conversion Campaigns
- KPIs, Tracking and Reporting
Start with Facebook Advertising
Start with Facebook Advertising
DURATION
3 days (9 hours)
LOCATION
University of Dubai
Course Description
There are 9 million people in the UAE using Facebook and Instagram on a daily basis. They are not only the most popular social networks but also one of the most important marketing channels for businesses of all sizes. Both Facebook and Instagram allow everyone to reach their users via paid advertising. But how to do it right?
That’s what this workshop is going to show you. It covers the basic principles of Facebook Advertising for you to understand how the system works, how to use it to its full potential, and how to control cost and get maximum returns.
Key Topics
Learning Outcome
Understand basic principles of Facebook advertising and getting hands-on experience with Facebook Ads Manager
Trainer
Lukas is a founder of Jayid.co and CEO of We Speak Digital. He has been working with Facebook Ads for over 7 years. He has managed campaigns for a variety of clients from e-commerce, telco and real estate to B2B and lead generation. Last 4 years he worked for a Facebook marketing partner, ROI Hunter, whose clients include Souq.com, Sivvi, Damac, Al Tayer and other regional brands.
Lukas has hosted over 100 Facebook ads training with one single goal in mind: To share all he knows about it.
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